My Real Estate Marketing System

These are the specific factors to make sure you can pradictably sell your home in todays market

The Right Price

Right when you first bring your home to the market its important to price it correctly.  The lion share of your showings will come from the first 30 days your home is on the market.  This makes it very important to start your real estate marketing being competitive on price.  We will perform an Advanced Market Analysis to find out how to get you top dollar for your home and sell it in record time.

Optimize the Property

In order to get the highest possible price for your home its important to make your home look its best.  Whats beautiful to use isn’t necessarily what will make your home sell the fastest. One simple tip is to go into a model home in a new subdivision and look at the way the home is staged.  I will make it easy and take my twenty five years experience to find the ways to make your home show its best without having to remodel it.

The Highest Level Of Exposure Possible

Once your home is priced right and is giving its best presentation its important to put it in front of the highest amount of the best kinds of buyers.  Some of the ways people expose their homes to buyers is through the MLS, Direct Mail, Television, the Internet Search, Magazines, Radio & Social Media.  Different aspects of different marketing channels have a different effect on your results depending on the preferred media of your average buyer.  We have a proprietary mix of marketing channels that you will not find anywhere else in the Nashville area.

The Power to Negotiate Successfully

Negotiating a real estate contract successfully is more than a matter of win lose or draw.  When you receive an offer its important to have an real estate agent that has a high level of mastery over the negotiating process.  Having an agent with a proven track record of bringing buyers and sellers together can make a huge impact on your final sales price.

Consistency is Dependability

Being able to Consistently get the highest price a potential buyer is willing to pay, as well as the best terms, shortest contingencies, fewest repairs and lowest closing costs isn’t an easy.  Rather than approaching negotiations from an adversarial winner-take-all perspective, your real estate agent should focus on your top priorities and strive to keep emotions from over running the process.  I can really tell the difference between a realtor that has sold fifty homes and a realtor that has sold five hundred.  Take the time to make sure the realtor you choose has a proven track record.  In case you are wandering I have sold over 2,000 homes.

Open Communication

You should expect that while your home is on the market that your realtor provides you with reports of who your top prospects are, the feedback they have received from your showing as well as recommended adjustments when necessary.  The market place is the ultimate judge of what needs to take place in order for your home to sell.  Make sure your realtor has an open continual dialogue with you and is guiding you to a successful close.


The Pending Deal

Once your Nashville area home goes under contract we use our sophisticated online transaction management system to make sure the buyers, and their agent, follow through with their contractual obligations in a timely manner.

 

The Close

Make sure that your realtor can guide you through the closing process.  And make sure that they aren’t in so much need for a deal that they will overlook something wrong on the contract because they need their commission.